August 1, 2017

Presenting Your Home for Sale – Staging and Updating

When presenting your home for sale, there are many details to consider … repairs, updating, cleaning and staging.

On the matter of Repairs and Updating … Clearing necessary repairs and home improvements should be made after the organizing and packing is complete. Regardless of whether the house is to be sold, rented, or passed onto another family member, the requirements for cleaning and repair are the same. This is the first step in the staging process and getting the house ready for sale.
The most common home improvement items agents recommend to sellers are decluttering the home, entire home cleaning, carpet cleaning, and removing pets during showings. Others include: minor repairs, depersonalize home, landscape outdoor area, and painting walls.

Rely on your Senior Real Estate Specialist to know what repairs are essential and which ones are of lesser consequence. Your SRES most likely works with moving consultants that will help updating and staging so your home shows to its best selling points.

On Staging … According to the National Association of Realtors 2017 Profile of Home Staging, the following was reported:

Buyers’ Agent Perspective:
• 49% of buyers’ agents cited that homes staging had an effect on most buyers’ view of the home.
• 77% of buyers’ agents said that staging a home made it easier for a buyer to visualize the property as a future home.
• Staging the living room for buyers was found to be most important (55%), followed by staging the master bedroom (51%), and staging the kitchen (41%).
• About one-third of buyers’ agents said that staging a home increased the dollar value offered between one and five percent compared to other similar homes on the market that are not staged.

Sellers’ Agent Perspective:
• 38% of sellers’ agents said they stage all sellers’ homes prior to listing them for sale. Fourteen percent noted that they only stage homes that are difficult to sell.
• The most common rooms that are staged include the living room (83), kitchen (76%), master bedroom (69%), and the dining room (66%).
• The cost of staging a home were typically paid by the seller before the home is listed (25%).
• When staging a home, 29% of sellers’ agents reported an increase of one percent to five percent of the dollar value offered by buyers, in comparison to similar homes. Twenty-one percent of respondents stated that staging the home increased the dollar value of the home between six and ten percent.
• 39% of sellers’ agents stated that staging a home greatly decreases the amount of time the home is on the market.

For more information on Presenting Your Home for Sale, contact Rick Wandrych, SRES at or call at 602-359-9000.

Real Estate Sales Tips